Match her once.
Sell to her better
every time she comes back.
You already help her find her shade. Chromatone matches her across every brand you carry and saves it, so the next time she walks in, her shade is ready and the sale stays with you.
Stores & Brands: Join our pilot and counter network. · Shoppers: Access your universal Skin ID.
You learn something about every customer. Then you forget it.
You do the hard part. You learn what she wears, what she wants, and what finally fits. Then she leaves, and all of it leaves with her, every time.
She finds her shade in your store, then buys it somewhere else a few days later.
She comes back weeks later. What she told you last time is gone. No shade on file, no notes, so your team starts the whole conversation again.
You stock from brand lists, supplier suggestions, and old sales data. The shades you keep turning away never show up in your numbers.
You earned her trust. You found her match. Then the value you created walked out the door with her, because your store had no way to remember it.
The match is the asset. Forgetting it is the leak.
Every match you forget is a sale you paid to create.
Move the sliders to your store. This is a rough estimate of what walks back out the door each year when the match is not saved.
A rough estimate, not a guarantee. Numbers are yours to adjust.
This estimate only looks at first-sale leakage. It does not include repeat visits, follow-up sales, or better stocking from saved Skin IDs.
Match. Sell. Repeat.
One visit turns into a saved match your store can sell from again and again.
Match
She tells your team what she wears now and what she came in for. A quick scan creates her Skin ID, then Chromatone shows her best product matches across your shelves on her Chromatone Pass.
Sell
She sees her top matches in one place and buys with confidence. A Match Credit, a discount Chromatone pays for, applied at checkout, helps close the sale today.
Repeat
Her match is saved, so your team never starts over. She walks back in, her shade is ready, and one match keeps earning.
She finally gets a reusable name for her complexion.
Today, she has to describe her skin through a brand's shade name. Chromatone gives her a Skin ID she can carry back to your store, so products can be matched to her instead of making her start over with every brand.
She gets a confident match today
She sees the closest products across your store and can buy with more confidence, helped by a Match Credit that Chromatone pays for.
She leaves with her own complexion name
Her Skin ID gives her a reusable way to describe her complexion beyond one brand's shade name.
Products start matching her
Next time she shops, your team starts from her saved profile and recommends products around her complexion.
Her next match gets better after wear
A few days later, she shares how the shade wore, so your store learns what worked and what to recommend next.
When you give her a way to name, save, and reuse her complexion, your store becomes the place she comes back to.
Example product matches shown for illustration. Actual matches depend on each store's scanned product catalog. Brand names are used for product identification only.
Every match you keep makes the next sale easier.
The calculator shows what may be lost when a sale walks out. It does not count the bigger upside: follow-up sales, better restocks, and clearer demand signals.
Learn what really works
See which matches lead to a sale, which ones she keeps wearing, and which products come back, so your team gets sharper every week.
Bring her back with the right reason
Use her Skin ID to recommend the right new arrival, restock, or next product, so follow-up feels useful and leads back to purchase.
Stock to real demand
Order for the complexions actually walking through your door, not a brand's best guess at your shelf.
Know what to ask brands for
As your matched customers grow, you walk into brand talks knowing what your customers actually want, and which shades keep selling out.
The more customers you match, the smarter your store gets.
Run one Match Day. Keep the advantage.
We scan your key product shades, train your team, and run one in-store event together. You leave the day with sales made, customers matched and saved, and clear follow-up your store can act on.
- Pilot platform access & training
- Priority product shade scanning & catalog setup
- Event setup, RSVP links, invite copy
- Chromatone-funded Match Credit for shoppers
- A Pass for every matched customer
- After-wear check-in & full report
- Store, products & testers
- One team champion
- Staff support on the day
- Customer outreach on WhatsApp, IG, SMS
- Checkout & redemption support
No POS change is required for the pilot. Your team can redeem the Match Credit using the checkout process you already use.
We run offsite Match Days nearby, match shoppers, and send them to you with a Pass and a Match Credit only your store can redeem.
Become the store that remembers her complexion.
Five spots are open for the first free Match Day pilot. Once they are confirmed, we close applications until the results are in. If your store sells foundation, concealer, or powder in Lagos and has real foot traffic, apply.
This pilot is not forOnline-only stores · Skincare-only stores · Stores outside Lagos
Leave your email and city, and we'll reach out when we open near you.